Category Archives: DavidSW

A Skeleton Watch for Spooky Season

This season, we’re getting into the Halloween spirit by taking a look at some of our incredible “Skeleton Dial” watches. While they may not be considered scary, seeing the inner workings on display allows the wearer to really get into the bones of what makes them tick.  The first skeleton dial was developed in the […]

Fall Season Classics with Timeless Style

As we enter the Fall season and temperatures across the country start to dip (except in Florida), we’re taking a look at some fantastic timepieces from a variety of brands with warm tones for cooler weather – all available at DavidSW. If you’re in the market for a fresh daily to match your Fall fits […]

Swatch Takes a Cut of the Luxury Watch Market

If you’re a watch lover, odds are that you’ve heard Swatch has found its way into the luxury market through Omega and, more recently, Blancpain. Inspired by iconic luxury design, these pieces are stylish, come in an array of colors, and most importantly – they’re affordable. At DavidSW we carry both brands so we were […]

Timekeeping at the Olympic Level with Omega

As the Paris 2024 Olympic Games commence Omega is back for the 31st time since 1932 as the Official Timekeeper. While the world is enraptured by the love of the games and to see their countries’ players compete at the highest level, watch enthusiasts know all too well that this means another round of special […]

New Model Spotlight: Rolex 126710GRNR GMT-Master II

At this year’s Watches and Wonders we saw the release of several exciting models from Rolex none more subtle than that of their new stainless steel GMT-Master II featuring the new Gris Noir bezel. This may not be quite as big of an industry shock as the 2022 release of the left-handed 126720VTNR “Sprite” but […]

The Perpetual 1908: A New Classic for a New Era

Last year during Watches and Wonders 2023, Rolex gave us updated styles and variations of their beloved classic and professional models – as expected. What was not expected was the introduction of an entirely new line of dress watches. Meet the Perpetual 1908: the first release under the Rolex Perpetual Collection named in tribute to […]

New Model Spotlight: Omega Speedmaster Moonwatch Professional with White Dial

When Daniel Craig was spotted at the Planet Omega Exhibition grand opening last year in New York City many were surprised to see the former 007 wearing a watch that could not be identified but seemed to bear a resemblance to the most iconic watch Omega has ever produced. A few months later it became […]

Panerai: An Ode to Due

Taking big swings as a watch manufacturer can be risky and even downright irresponsible when you’ve been in the industry for over 150 years. Fans and collectors expect a certain standard of design, functionality, and aesthetics and deviating from that will either cause a massive flop (which it seems no luxury watch brand is entirely […]

The Rolex Daytona Was Meant for the Summer Racing Season

daytona

Do you love motorsport and racing history? Want a watch with a near-endless number of color and metal choices? There’s good news. Rolex has you covered with the Daytona, its iconic chronograph seen on the wrists of legends like Paul Newman and several current racing superstars. The Daytona has been around for decades as Rolex’s […]

The Many Faces of the Omega Seamaster

omega seamaster

The Omega Seamaster is iconic, but that word doesn’t do it justice. The watch has graced the wrists of James Bond and royalty around the world, and it’s now available in such a wide variety of colors and configurations that it could almost be its own brand.  Omega offers the Seamaster in a staggering number […]

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